Hamilton Beach, Hudson Home Ink Licensing Agreement For Kitchenware Lineup
Hudson Home Group, LLC, a New Jersey-based housewares company, has signed a multi-year exclusive contract with Hamilton Beach Brands, Inc. of Richmond, VA. Under this agreement, Hudson will license and produce cookware, bakeware, kitchen tools/gadgets and cutlery under the Hamilton Beach and Proctor Silex brands.
The initial product assortment under the venerable brands will be introduced at the International Home + Housewares Show and will include over 450 new products designed to enhance the consumers’ everyday kitchen experience.
As part of…
Read MoreMountain Khakis Spring/Summer 2012 Press Kit
Mountain Khakis, a leading mountain-inspired lifestyle apparel brand, is proud to announce the launch of their Men’s and Women’s Spring/Summer 2012 collection.
For Spring/Summer ‘12, Mountain Khakis introduces 23 new Men’s and 21 new Women’s styles. For this historically ‘hips-down’ brand, they are particularly excited that a majority of these new styles are tops, and that nearly half of the collection is comprised of Women’s styles.
“MK has been present in the Women’s category since June, 2006 when we launched our…
Read MoreBrand Sense Partners Expands Portfolio Through Acquisition of Stake in Leading Lifestyle Brand, DwellStudio
Investment Will Enable Company to Further Expand Wholesale, Retail, Licensing and E-commerce Businesses
New York (July 13, 2011) – In a significant move that continues the rapid growth of its portfolio of well-known consumer brands, Brand Sense Partners, LLC (“bsp”) today announced a strategic investment in leading lifestyle brand, DwellStudio.
Founded in 1999 by designer Christiane Lemieux, DwellStudio sells a broad range of home textile products, case good and upholstered furniture, and baby and kids products. In addition, the brand operates…
Read MoreThe Farrah Fawcett Foundation, Retains Brand Sense Partners and Robert A. Finkelstein, Ltd. to Help Fund Cancer Research and Awareness
LOS ANGELES, CA – The Farrah Fawcett Foundation has entered into an agreement with Brand Sense Partners, LLC (bsp) and Robert A. Finkelstein, Ltd. (RAF) to identify and execute new business ventures to perpetuate the star’s legacy and to support her non-profit foundation’s mission of raising funding for alternative methods in cancer research, prevention and awareness.
“We are thrilled to be working with the Farrah Fawcett Foundation and RAF to honor Farrah’s iconic legacy. Her incomparable beauty and fearless approach…
Read MoreShabby Chic Brands, LLC to Launch Direct-to-Retail Program with UK retailer House of Fraser
Los Angeles, CA (May 16, 2011) – Shabby Chic Brands, LLC announces its first international licensed program through a direct-to-retail partnership with major UK retailer, House of Fraser. The collection, launching in August of 2011 in stores across the U.K. and Ireland, will consist of over 300 SKUs of furniture, bedding, lighting, tabletop and home accessories. Marketed under the Shabby Chic® brand name, the line will include signature prints, finishes and the iconic blend of English elegance and California…
Read MoreBrand Sense Partners Client Halle Berry to Be Honored at the Fragrance Foundation’s FiFi Awards Ceremony
Los Angeles (May 5, 2011) – Brand Sense Partners LLC (bsp) is pleased to announce that its client, Academy Award winning actress and beauty icon, Halle Berry, will be the recipient of the Celebrity Fragrance of the Year Award at the Fragrance Foundation’s 39th annual FiFi Awards ceremony at Lincoln Center on May 25th. This award celebrates the blockbuster success of Halle Berry’s collection of fragrances and honors her ongoing support of the industry. Under a license secured and…
Read MoreOneida Ltd. to Expand Brand through Licensing in Partnership with Brand Sense Partners
ONEIDA, NY (May 2, 2011) – Oneida Ltd., one of the world’s largest designers and marketers of stainless steel flatware and dinnerware, has entered into an exclusive agreement with Los Angeles-based brand management and business development firm Brand Sense Partners LLC (bsp) . Oneida has engaged bsp to build upon its success in licensing and further develop and extend the Oneida brand into additional areas of the home on a worldwide basis.
Since 1880, Oneida has grown into one of…
Read MoreBeverly Hills Country Club Lifestyle Brand Announces First Strategic Licensing Deal With Traveler’s Choice
Los Angeles, CA (March 30, 2010) –The Beverly Hills Country Club (BHCC) lifestyle brand, through its business development firm Brand Sense Partners (bsp), has partnered with Traveler’s Choice, a globally recognized leader in the luggage and travel accessories industry.
Established in 1926, BHCC attracted luminaries, actors, and Olympic athletes to the tennis courts and swimming pool and all of Hollywood during its legendary Friday Night Soirees. Through the years, the club has become a coveted private social and sporting outpost…
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(about 6 hours ago) (http://twitter NULL.com/bsp_brandstorm/statuses/203474153750278144) - Interesting, can it be infringement when it never uses your IP?: Lawyers for Tebow look to stop ‘My Jesus’ T-shirts http://t.co/lTblANRk (http://t NULL.co/lTblANRk) #fb (http://twitter NULL.com/search?q=%23fb)
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(about 23 hours ago) (http://twitter NULL.com/bsp_brandstorm/statuses/203226025264562176) - Nice movie related collab: Mountain Dew Goes Dark and Broody for The Dark Knight Movie Tie-In http://t.co/70IZgutU (http://t NULL.co/70IZgutU) @brandchannelhub (https://twitter NULL.com/intent/user?screen_name=brandchannelhub) #fb (http://twitter NULL.com/search?q=%23fb)
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(about 4 days ago) (http://twitter NULL.com/bsp_brandstorm/statuses/202046090244141056) - We need on of these collab cameras badly: $50,000 Leica M9-P Hermes edition http://t.co/T1w0lLhV (http://t NULL.co/T1w0lLhV) #fb (http://twitter NULL.com/search?q=%23fb)
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(about 6 days ago) (http://twitter NULL.com/bsp_brandstorm/statuses/201362738071613440) - A really beautiful collab: Volkswagen Beetle Fender Special Edition car to go in production http://t.co/OHRHSUtT (http://t NULL.co/OHRHSUtT) #fb (http://twitter NULL.com/search?q=%23fb)
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(about 6 days ago) (http://twitter NULL.com/bsp_brandstorm/statuses/201361970128109568) - More Obama brand extensions: Want to show support for @BarackObama (https://twitter NULL.com/intent/user?screen_name=BarackObama)‘s re-election? Check these designer goodies http://t.co/UupCQWX5 (http://t NULL.co/UupCQWX5) #fb (http://twitter NULL.com/search?q=%23fb)
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(about 6 days ago) (http://twitter NULL.com/bsp_brandstorm/statuses/201295570466390016) - Oddest brand extension we’ve seen in a while: omg lilly pulitzer animal crackers omg http://t.co/69yFlubZ (http://t NULL.co/69yFlubZ) #fb (http://twitter NULL.com/search?q=%23fb)
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(about 6 days ago) (http://twitter NULL.com/bsp_brandstorm/statuses/201103217298378753) - Really interesting extension: Christian Louboutin Launching Luxury Beauty Collection http://t.co/fs2bSJ1G (http://t NULL.co/fs2bSJ1G) via @Fashionista_com (https://twitter NULL.com/intent/user?screen_name=Fashionista_com) #fb (http://twitter NULL.com/search?q=%23fb)
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(about 7 days ago) (http://twitter NULL.com/bsp_brandstorm/statuses/200970880308879361) - Too much of a brand stretch?: Dunkin’ Donuts – New MIB 3-inspired Coffee and Donuts http://t.co/4zmOZUJY (http://t NULL.co/4zmOZUJY) #fb (http://twitter NULL.com/search?q=%23fb)
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