VSTR- design -

Information

  • Branding + Identity
  • Product Design
  • Retail Development

Project Details

In June of 2011, BSP was hired to design and bring the VSTR collection to the market in just six months. With Kelly Slater as our founder and muse, we were looking at the world through his eyes while creating a new clothing collection that celebrated the nomadic surfing lifestyle and its countless offshoots. It was short-lived, as Quiksilver shuttered it after one year in the marketplace, but it proved the wide opportunity in the marketplace for a concept that paired understated functional design with superior quality and style. Stay tuned for the next incarnation!